vanessabertozzi.com
MIT work
The History Unwired Project—History Unwired is a mobile media initiative started by graduates of MIT and the University of Architecture Venice. Our goal is to create multimedia tours and handheld navigation tools that put visitors in touch with the people, events, and history of historic neighborhoods. While the project makes use of the latest networking, positioning, streaming and multimedia capabilities of cell phones and PDA's (Personal Data Assistants), possibly its most innovative aspect lies in the proposed collaboration between local citizens, media creators, governments, and cultural institutions. To this end we have interviewed over two hundred cultural tourists in Venice and local stakeholders (hotel owners, tourist guides, and community activists.) We will roll out a beta version at the Biennale of Visual Art in June, 2005.

www.mit.edu/frontiers/

As a content-producer/story-consultant, I decided to focus on glass. I had the character of Fabio, the glassmaker, and I used him as a stand-in in stock images. Really this became my process for thinking through the themes I wanted to cover within the glass story (history & modernity, high art vs. craft and the function of the museum; tourism & commercialization of art and cultural identity in global market; living history in local practices & oral histories). It was also a challenge to try to communicate through still imagery and text both the PDA content and the user's environment. I ended up using Illustrator to layer images with guiding text, to draw and design. I shifted to Powerpoint in order to make presentation and sharing more accessible.
Please click on the image below to download my PowerPoint storyboard. It may download looking like a Word doc, but just open it with PowerPoint.


The History Unwired project has given me the chance to imagine working in another format. My experience working in film, video, photography, and online new media each posed unique challenges. But I must say, the walking tour with its interactions between user, city, and audio-visual content posed new, unique problems. I tried to envision locations that would be a relational backdrop to the video segments. I had to do some research in order to find still images that synced up with my imagination. I found that I was more interested in composing these layers of environment, person, and images, rather than scoring a walking audio tour. Due to the small screen size, I decided to use close shots whenever possible.

I organized my four themes according to four locations along the route where video segments would be triggered. Each location point is marked by a numbered star on the neighborhood map. A sketched PDA-user stand-in "walks through" the larger image of the Venice environment. Using semi-transparent red outlines, I highlighted an aspect of the Venice environment that would trigger the PDA's GPS. I used a traditional chandelier seen through a palazzo's window, a glass-art gallery banner, shelves of glass souvenirs in a tourist trap, and the island of Murano on the horizon. Again I used semi-transparent red to graphically telescope out to the relational image on the PDA screen. This first image on the triggered PDA would serve as the link between the environment and the video content. The first is an ornate chandelier; second a gallery-hopper entering into the art-glass gallery; third a tourist inspecting a glass souvenir; and fourth, one of the few extant Renaissance paintings depicting glassblowing.

The first theme deals with issues of modernity and tradition within the context of Venice and its glassblowing history. We are introduced to Fabio in his glass showroom. Fabio's interview will give his perspective as he shows how he has "modernized" glass forms by making them sleeker while still linking them to the original function of Venetian glass as chandelier. This sequence really functions as a "portrait of the artist." It's a personal oral history. Hopefully, we will get some family photos from Fabio to illustrate this documentary segment.

The second theme questions the role of the museum and the odd practice of putting art objects in glass cases. Fabio brings us on an irreverent gallery tour of a glass-art museum. He finds a piece—red flames made out of glass—that he was hired to fabricate from another artist's sketch. He now thinks it was a waste of time for him as an artist. His name does not even appear on the curator's tag. Then again, he reveals an inner conflict: he wants to make useful objects, make money from honest work as a craftsman. At the same time he is trying out a persona, marketing himself as a passionate artist.

The third sequence takes on kitsch and tourism, globalism and local identity. We see Fabio's website and how he markets himself (we may even get to use his MTV style glass-artist promotional video) as well as "NO GLOBAL" Murano glassblower promotional pamphlets. The evolution of art object/luxury item to tourist trap souvenir is humorously addressed. The glassblower of Murano want to keep their recognizable identity and yet, how will their art develop and grow if it's stuck in the past?

The final sequence allows the viewer into the space of the glassblower's studio. Some archival images from the Renaissance are used and Fabio speaks to the fact that glassblowing tools and craft have not changed for hundreds of years. The tradition of passing on skills through generations has been broken in most cases: humorously, Fabio gripes about having had to work under his glassblower father.